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Phoenix Fashion Week

10.11.10
Phoenix Fashion Week was this weekend, and as mentioned before I was graciously invited as a part of the media. I was given a pass with access to all the shows, and unfortunately was only able to make it to Saturday’s events.
My day started off early with a seminar about make-up, styling, social media, and also a panel of local professional fashion designers, as well as a PR agent, and a creative director of a clothing company.

After spending about two hours at the W Hotel listening in on the seminar, I decided to head home for a bit to get some midterm studying done. Before I left however, I couldn’t help but snap a few photos on the pink carpet.

Around 6:30 that evening Scott and I came back down to the W Hotel, and took part in the nights festivities. We had a few photos snapped with the models in front of the hotel (kind of silly, but oh well), checked out the boutique area inside where they had various pieces of clothing and accessories for sale, and also chatted with Carrie of Cracking Good.
I also really wanted to get an outfit photo that night, but with crummy lighting inside the hotel I didn’t end up getting the quality photo I wanted, but I still think you can get the idea.
Cardigan: Gift from my mom
Dress: Nordstroms Rack
Tights: Solid tights in charcoal c/o We Love Colors
Flats: Ruby & Bloom
Media pass!
After getting through the mob of people that were surrounding the stage, Scott and I found ourself two seats that no one seemed to be assigned to, sat down, and waited for the show to start.
I know it’s hard to tell, but my guy wore suspenders. He looked so good in them!
The first collection we saw was by a local designer label called Stop Staring. Every piece with this collection had an amazing vintage feel, and the fit and quality of the garments seemed to be top-notch. Earlier in the day I listened to the designer/CEO of the label speak about her collection, as well as her celebrity cliental (Anna Paquin, Ashley Greene, etc.). I really enjoyed this show, and would honestly love to own a Stop Staring dress one day.
The rest of the night included 5 other shows, with a ten minute intermission in-between the first three, and the last three. The other collections shown were all well thought out, and contained some great pieces. I especially enjoyed the mens collections with their structured jackets, and shirts.
Since we were sitting closer to the back, we relied on the main screens to see the garments easier. I found this very convenient, and a real life saver for someone all the way in the back.

My only complaint about the night was that the Phoenix Fashion Week was held in Scottsdale, Arizona, not Phoenix, Arizona. I know that PHXFW is trying very hard to be well established, and a popular fashion week, but to me Phoenix fashion is different than this, and I felt that having the shows in somewhere like the Bentley Projects in Phoenix would have been a better fit.
Overall, attending Phoenix Fashion Week was a great experience and I’m certainly glad that I was able to attend. I am already interested in attending next year, and I’m excited to see what it will hold.
Have you ever attended a fashion show? What is your favorite part about them? Does your town have a fashion week?
-Chelsea